It’s a clever play on words that illustrates the simple wisdom of the actual phrase “fight or die”. Fight or die. Fight against that which holds you back. Fight against the insecurity or the uncertainty of life or perish. The old Latin proverb made famous by Virgil, “audentis Fortuna iuvat” or “Fortune favors the bold”, reminds us that life is not for the timid as they (the timid) are soon relegated into obscurity and insignificance.

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